H2OBX Waterpark

Turning H2OBX into a must-visit Outer Banks destination through a done-for-you short-form content engine that generated millions of organic views across TikTok, Instagram, Facebook, and YouTube.

Back

H2OBX Waterpark

Turning H2OBX into a must-visit Outer Banks destination through a done-for-you short-form content engine that generated millions of organic views across TikTok, Instagram, Facebook, and YouTube.

Back

H2OBX had an incredible water park—but its location created a unique marketing challenge. Although the park serves the Outer Banks, it is located just off the islands, making it difficult to convince vacationing families to leave the beach and make the drive.

With no major new attraction in several years, no TikTok presence, and a social feed driven primarily by static images, H2OBX needed a new way to make the park feel fresh, exciting, and worth adding to a family’s vacation.

Our Strategy

We built a short-form content engine that brought the H2OBX experience to life across TikTok, Instagram, Facebook, and YouTube Shorts.

Through daily videos—including attraction POVs, high-energy park montages, staff reactions, educational content, parent-led recommendations, and introductions filmed directly from the Outer Banks—we targeted both local families and vacationing tourists while positioning H2OBX as one of North Carolina’s must-visit summer destinations.

The Results

Video Views

Engagement

Brand Mentions

Get started

Your next season starts right here.

Watch a short film on how we grow attractions — then book a 30-minute call. We’ll look at your destination, your goals, and show you exactly what we’d do with your channels this season.

Watch the film →

Get started

Your viral journey starts right here.

Book a free 30 min strategy call and we'll show you how to turn followers into customers.

Watch the film →

Get started

Your viral journey starts right here.

Book a free 30 min strategy call and we'll show you how to turn followers into customers.

Watch the film →